Tuesday, February 7, 2017

IBM Distributed marketing demonstration

IBM Distributed Marketing provides marketing organizations with the ability to distribute the execution of centrally managed marketing campaigns throughout the enterprise. Based on new IBM Distributed marketing Rest APIs, I have designed a standalone Web application illustrating what can be a Distributed Marketing application for Store manager. That application lets an end-user (without marketing or IT skills) to create a local campaign addressing a part of their customers.
Login page

Menu with options

List of On-Demand Campaign templates

Campaign creator

Segmentation
In addition to that, I have added Weather information coming from IBM Weather APIs and also a list of products relevant for customers based on the weather forecast.

Weather Forecast

Product recommendations


Last but not least,  I have added cognitive capabilities to be able to interact with Distributed Marketing with Natural language instead of an UI.

Watch this video to have more details about custome...